Blu-ray Promotion with Panasonic (Winter 2008) : Back
To raise awareness of the Blu-ray format, we negotiated a partnership with Panasonic - a market leader of Blu-ray players. A Blu-Ray disc 'Gift With Purchase' promotion for The Chronicles Of Narnia: Prince Caspian and National Treasure: Book Of Secrets was developed across 12 European markets on 100,000 participating Panasonic Blu-ray players, with on-pack and retail support.
Blu-ray Promotion with Panasonic (Winter 2008) : Details

Blu-ray Promotion with Panasonic (Winter 2008) : Back
To raise awareness of the Blu-ray format, we negotiated a partnership with Panasonic - a market leader of Blu-ray players. A Blu-Ray disc 'Gift With Purchase' promotion for The Chronicles Of Narnia: Prince Caspian and National Treasure: Book Of Secrets was developed across 12 European markets on 100,000 participating Panasonic Blu-ray players, with on-pack and retail support.
